In South Africa we give a lot of attention to transport, logistics and warehousing aspects of the supply chain while neglecting back door to the shelf - here it disappears into a black hole.
A big portion of the supply chain costs lies here, in the last 50 to 100 meters from the back door to the shelf.
Imagine product packaged in the factory in displayable containers on wheels, coming straight off the truck and moved straight through to the shop floor to be exposed to the sin of a consumer purchase - that's ONE-TOUCH HANDLING.
Product developments internationally have resulted in new packaging and merchandising, whereby manufacturers prepare product in shelf-ready format.
• Eliminates significant waste in packaging
• Energy efficiency and environmental focus
• Faster transport turn around and reduction in store space
• Productivity improvements in time taken in stores to merchandise and unpack
• Improved presentation and on shelf availability increasing sales